The Talk will discuss how to build a user interface that is both simple yet powerful. Wix has a feature rich interface, we have spent a long time learning the tricks of measuring and gradually improving the user interface. The challenge is always adding functionality without adding complexity. Another important element, is how to carry your brand vision into your application interface while giving it that extra spice to make users feel engaged beyond just functionality.
Gig Kaplan - To invite this talk contact shira [AT] wix [DOT] com