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Danger! Craftsmen ahead!

Lately, the craftsmanship movement has been getting many followers. It is not the first time that a group of developers say they had enough, and it's time for a change. Only this time, it's different.
It may be unpopular, but it needs saying: Before joining the craftsmanship crusade, people should read the fine print. Declaring ourselves craftsmen, affects not just our everyday life – it has implications on our future career.
In this session, I'll talk about movements in the developer community – how they compare to the craftsmanship movement. It's time to take a look at what we're doing and focus: If we want to achieve what craftsmanship offers, we need to learn a new language: business. Without it, we'll see the rise of another old⁄new movement in 5 years.

Speaker: Gil Zilberfeld